Engineering

Progressive Automations

Writing dozens of technical articles to improve the company's online visibility and to provide knowledge on linear actuators to potential customers

Objectives

Progressive Automations are specialists in electric linear actuators and motion control products and wanted to demonstrate highly technical knowledge of this industry to aid their customers as much as possible.

They required several dozen 1000-word articles for their blog that would be both informative/technical while also conversational to the reader. Moreover, the articles needed to be optimized for search engines (using SEO best practices). They also needed to refresh old blogs to include more details and new images.

Solutions

Our SWFTMENT Team is full of engineers who are very familiar with linear actuator technology. All blog post content was researched and written in an easy-to-understand manner so that hobbyists or professional engineers could follow.

Keyword research was performed, and all search terms were included in each blog post (including all internal/external links). The articles were edited and proofread to ensure the best final draft.

Old blog posts were given a refresh, and new keywords and images were added.  

Results

By the end of the contract, the SWFTMENT Team had created dozens of high-quality SEO articles. Here are just a few of the topics that were covered:

  • How an Arduino or Raspberry Pi Communicates with Our Hall Effect Actuator: the PA-04-HS
  • Capabilities of Our High Force Linear Actuator: the PA-13
  • How Linear Actuators Can Be Used in Escape Rooms
  • Cored vs Coreless DC Motors - Which Should You Choose?
  • Microcontrollers: Which is Best for My Application?
  • Choosing the Right Voltage for Your Linear Actuator

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